This project was conducted for 24 months, as a long time agreement for consultancy in partnership with the biggest Healthcare company in Brazil. As their Senior Designer I was in charge of translating their visual identity (Branding) into this new universe. By creating and systematizing a Style Guide, I have not only designed assets and UIs but also wrote a complete book with best practices to designing digital products for the given company.
My challenge as a designer and consultor on this long-time grant was to analyze and ideate a myriad of digital opportunities for the company to perform. And with that in mind to define a Visual Identity and standardize ongoing and future creative projects.
To mature results and achieve my goal on this massive production I have used known platforms as Material Design (Google) and Lightning Design System (Salesforce).
Thus I have defined, designed and described different kinds of UI elements, cases of use and complete journeys to applications such as mobile and tablet apps (iOS and Android), interactive Dashboards (Web), etc.
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